The Ultimate Cheat Sheet of Photo & Image Sizes on Facebook, Twitter, LinkedIn & Other Social Networks [Infographic] + Free Templates

Hubspot Marketing Ultimate Cheat Sheet for Social Media Platforms Image Sizes
The Ultimate Cheat Sheet of Photo & Image Sizes on Facebook, Twitter, LinkedIn & Other Social Networks [Infographic] Written by Lindsay Kolowich
When you’re designing cover photos, graphics, and other social media assets, sometimes knowing the bare bones image dimensions isn’t enough.

A cheat sheet of the sizes and dimensions for photos and images on Facebook, LinkedIn, Pinterest, Instagram, Twitter, YouTube, Tumblr, and Google+.

What if you wanted to place text or an arrow on your Facebook cover photo without it getting covered by the profile photo? And what about the shared link thumbnails on Facebook or in-stream photos on Twitter … how big should those be?

Download pre-sized cover photo templates for Facebook, Twitter, LinkedIn, Google+, and YouTube for free here.

If you’re looking for a detailed guide to social media photo sizes — including recommended dimensions, minimum and maximum dimensions, image scale, and more — then this is it.

The infographic below from Jamie Spencer of MakeAWebsiteHub.com is a great reference to bookmark or keep close-at-hand the next time you’re creating an image for your social media profile. 

Photo & Image Dimensions for Facebook, Twitter, LinkedIn, YouTube, and More


hubspot-social-image-size-guide.jpg

Quick References

Facebook Image Sizes

  • Cover photo: 815 px wide by 315 px tall
  • Profile image: 180 px wide by 180 px tall
  • Highlighted image: 1200 px wide by 717 px tall
  • Shared image: 1200 px wide by 630 px tall
  • Shared link thumbnail image: 1200 px wide by 627 px tall

LinkedIn Image Sizes

  • Background image: 1500 px wide by 425 px tall
  • Profile image: 400 px wide by 400 px tall
  • Career cover photo: 974 px wide by 330 px tall
  • Banner image: 646 px wide by 220 px tall (minimum)
  • Standard logo: 400 px wide by 400 pixels tall (maximum)

Pinterest Image Sizes

  • Profile image: 165 px wide by 165 px tall
  • Board display: 22 px wide by 150 px tall
  • Pin sizes: 236 px wide

Instagram Image Sizes

  • Profile image: 110 px wide by 110 px tall
  • Photo size: 1080 px wide by 1080 px tall
  • Photo thumbnails: 161 px wide by 161 px tall

Twitter Image Sizes

  • Header photo: 1500 px wide by 500 px tall
  • Profile image: 400 px wide by 400 px tall
  • In-stream photo: 440 px wide by 220 px tall

YouTube Image Sizes

  • Video uploads: 1280 px wide by 760 px tall
  • Channel cover photo: 2560 px wide by 1440 px tall

Tumblr Image Sizes

  • Profile image: 128 px wide by 128 px tall
  • Image post: 500 px wide by 750 px tall

Google+ Image Sizes

  • Profile image: 250 px wide by 250 px tall
  • Cover image: 1080 px wide by 608 px tall
  • Shared image (on home stream): 497 px wide by 373 px tall
  • Shared image (on feed or your page): 150 px wide by 150 px tall

Editor’s Note: This post was originally published in October 2013 and has been updated for accuracy and comprehensiveness.

free trial of hubspot's social media software

[This updated Infographic first appeared on Hubspot on the 12th January 2016]

Are Your Making The Most of Pinterest?

by Brian Basilico December 17, 2015

Pinterest is a not a staple in my daily social media diet, but I can tell you that foodies, fashionistas and hobbyists are flocking there in droves every day. Those topics are the most searched pins and boards on Pinterest. But, I can tell you that Pinterest is so much more than just that. Yes, you can search for Bacon, but then try searching for something more geeky like Apple Mac, Internet Marketing, or Avatar. There are so many topics you may want to search for on Pinterest and the results are amazing!

Pinterest Basics

IMG_1696 (1)Some of you will remember the old cork boards we used to have in our bedrooms and classrooms. When I worked in corporate America, we had wall panels in our cubes where you could use push pins to post notes and documents all over your cube (including phone numbers, lunch menus, meeting notes and so on). That was the good ol’ Days! (my home office still has them and I use clips, buttons and push pins to this day … please don’t tell others or I may lose my geek Boy Scout badges).

That is what Pinterest is. You create digital boards, and you can add pins to them (including pictures, recipes, infographics and so on). You can pin your own original material, or you can scour Pinterest and pin ideas to pin to your own boards. People can then re-pin your pins to their boards. It is social media at it’s best … posting and sharing with a purpose.

Each board has its own category. Some of mine include Bacon (of course), blogs, podcasts, infographics, my books, quotes, Google, funny stuff, music and more. Take a look at mine. Other people choose what their interests are and create boards that they want to save and repost or create custom pins.

Accounts

There are two types of accounts. You can have a personal account and a business account at the same time – they do need to have different email addresses for each in the profile. There is a benefit to having both. You can keep your personal stuff, like hobbies and recipes on your personal account, while adding business stuff, including your business content to your business account.

A business account comes with additional benefits. The most important benefit is that it has analytics, so you can measure traffic, audience and demographics, and click back to your website(s) and SO MUCH MORE! You can also do promoted posts (advertising), if that fits with your business model.

Three Tips

  1. Create Original Content – You can pin other people’s content to your heart’s content, but what’s your plan and purpose? I would suggest you create your own content and post it. Use free graphics programs, like Canva or Word Swag, to create graphics, quotes or infographics to share your thoughts and concepts with your audience. Read on to get some ideas of how to use them.
  2. Pin Images From Your Website – You can pin these directly to your boards in Pinterest, but if you want more web traffic, then take an extra step. Create a special blog category in your WordPress website for quotes, or infographics, and add the original content there first. Then use a pin-it button from your browser or a plug-in to easily add content from your website to your business Pinterest account. This will drive people back to your website where you control their attention and your own messages.
  3. Measure Traffic With Analytics – As I mentioned, you have analytics inside of your business Pinterest account, so use that for feedback. But then, don’t neglect Google Analytics. See which posts (or types of posts) are driving the most traffic back to your website. This will tell you which types of posts are giving you the biggest return on your investment in Pinterest and social media in general – measurement is King (and Queen)!

pinterest_badge_redFinal Thoughts

You are probably in one of three camps … “What is Pinterest?”, “I know of it and I need to know more!”, or “I am an addict and I have 100 boards and 100 pins in each!”. If you are in the first two groups, then you owe it to yourself to take some time to explore it more, to see if and how it can increase traffic to your website and how it can help you create more business. If you are the Pinterest addict, then you may need an intervention (or not if you are happy).

Like most social media, it’s all about trial and error. Give it a try and see if it could be an untapped resource for you and your business.

I would love to hear your thoughts, comments and experiences with Pinterest.  Comment away!  Please feel free to comment here on Virtuadmin as well.
Source: http://www.business2community.com/pinterest/are-your-making-the-most-of-pinterest-01406926#RtXiJ2QsQgSYT6rB.99

 

 

Marketing: Top 10 Social Media Management Tools

Social media management has become one of the core focuses for marketers.
Social media management has become one of the core focuses for marketers.

Regardless of their organization’s size, social media management has become one of the core focuses for marketers.

Having an active presence on most popular social platforms is as important as learning how to manage them effectively and make the most of their features and benefits.

Managing various different networks at the same time can be challenging and that’s where social media management tools come in handy. Such platforms let you keep an eye on and promptly reply to messages on social, monitor all your social accounts in one place, schedule posts in advance, and analyze your online activity.

There are plenty of tools out there, so choosing the right one for your business can prove difficult. For this article, I decided to have a look at the top 10 most useful and popular social management tools and ease your decision of choosing the one that suits your needs.

1/ Buffer

Buffer is great for staggering content throughout the day across multiple social platforms
Buffer is great for staggering content throughout the day across multiple social platforms

User-friendly and clean, Buffer is great for staggering content throughout the day across multiple social platforms: Facebook, LinkedIn, Twitter, Google+, and Pinterest.

If you’re looking for a simple and efficient management app for scheduling updates, helping you save time on administrating your networks, Buffer can definitely help.

Also, all available accounts (Individual, Awesome and Business) allow users to track engagement metrics such as shares, favorites, comments, and clicks, which can help you discover with little effort which are your best performing posts on social.

Buffer’s free Image Creation tool, Pablo, can help you create engaging images for your social media posts quickly, without any hassle. The app has stock images you can use, but there’s also an option to upload JPEG and PNG images. Very handy and worth trying out!

Cons:

If you manage numerous social accounts with lots of followers, and have an interest in responding to comments/tweets and interacting, Buffer has its limitations, and in this case, it’s probably not the best option.

Pricing:

The Individual Plan is free, but you can also opt for one of their paid plans which range from $102 to $2,550 / year.

2/ Hootsuite

with over 25 social networks, Hootsuite is the right management tool for you if you’re looking for engagement, great publishing and workflow features, analytics, and managing campaigns, all in one place
With over 25 social networks, Hootsuite is the right management tool for you if you’re looking for engagement, great publishing and workflow features, analytics, and managing campaigns, all in one place

Integrated with over 25 social networks, Hootsuite is the right management tool for you if you are looking for engagement, great publishing and workflow features, analytics, and managing campaigns, all in one place.

One of its core strengths is definitely facilitating audience engagement. On a single dashboard, anyone on your team, in any region or department, can quickly respond to messages, mentions, and comments. There is also an option to save responses for future use, which can be handy.

Another useful feature is the ability to target your posts and share content with your customers based on location, language and demographic details, helping you reach and communicate with your online communities in a smart and effective way.

Due to its integration with Brandwatch (and uberVU?), Hootsuite is the ideal solution if you’re seeking to combine publishing and engagement with a social analytics solution.

Cons:

Being such a complex and multifunctional platform, Hootsuite can be a bit daunting for social media rookies and it takes a bit of time to get used to. However, once you pass that stage and start exploring all its benefits, it’s all worth it.

Pricing:

There’s a free plan available, great for personal use, and also 2 additional options: Pro (from £6.99/month) and Enterprise, recommended for big corporations and organizations.

3/ Spredfast

Spredfast allows users to monitor online conversations through keyword searches and it’s also recommended for managing multiple social media sites
Spredfast allows users to monitor online conversations through keyword searches and it’s also recommended for managing multiple social media sites

Spredfast allows users to monitor online conversations through keyword searches and it’s also recommended for managing multiple social media sites and its reliable publishing capabilities, as it also suggests optimal scheduling time.

If reporting is what you are looking for, Spredfast is unmatched. It provides advanced analytics reports and all data is clearly presented in formatted graphics which you can easily export.

Their dashboards are a good source for a quick reference of what is happening across your pages and it’s also very easy to track what type of content is performing best on specific channels.

Cons:

For those who aren’t that familiar with social media, Spredfast requires a bit of a learning curve, and while there is an extensive amount of training documentation available, it can take some digging to find an answer to some user questions.

Pricing:

Not available

4/ Percolate

The System of Record for Marketing
The System of Record for Marketing

Using Percolate’s customizable marketing calendar, you can schedule content for multiple channels, organize and collaborate with team members on campaigns.

Its user-friendly interface makes it easy for you to find what you’re looking for. For instance, you can easily find all images that you have tweeted out or look at the calendar to find out how many times you have posted in a day across various social channels.

If one of your core focuses is content creation, Percolate is a great choice. It provides everything you need to build visually appealing content, such as access to Getty Images and your own built in media database.

The Brew, Percolate’s content suggestion feature is extremely useful for finding shareable content, which is a real time saver.

Cons:

At the moment, there is no possibility to change time zones for different users, an issue which can be tricky to tackle if being part of a global team.

Pricing:

Not available

5/ Tweetdeck

Tweetdeck makes it easy to engage with streams and posts quickly and it is also extremely flexible, as it allows you to add all Twitter streams you’re interested in
Tweetdeck makes it easy to engage with streams and posts quickly and it is also extremely flexible, as it allows you to add all Twitter streams you’re interested in

If you’re simply looking for a Twitter-focused managing tool, with a clean and responsive interface, Tweetdeck fits the bill perfectly.

Tweetdeck makes it easy to engage with streams and posts quickly and it is also extremely flexible, as it allows you to add all Twitter streams you’re interested to keep an eye on. Also, desktop notifications can be set up to make sure you respond to comments or questions in real time.

One of the best things about Tweetdeck is its search features. You can easily stay abreast of latest Twitter trends and join discussions about hot topics.

Cons:

It is quite difficult to manage more than one Twitter account, and also, scheduled tweets including images can’t be edited. Lack of analytics can also be an issue, but I’d highly recommend this as a first Twitter management to use for beginners.

Pricing:

Free

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Source: Marketing: Top 10 Social Media Management Tools