When you’re designing cover photos, graphics, and other social media assets, sometimes knowing the bare bones image dimensions isn’t enough.
A cheat sheet of the sizes and dimensions for photos and images on Facebook, LinkedIn, Pinterest, Instagram, Twitter, YouTube, Tumblr, and Google+.
What if you wanted to place text or an arrow on your Facebook cover photo without it getting covered by the profile photo? And what about the shared link thumbnails on Facebook or in-stream photos on Twitter … how big should those be?
This is the largest and most comprehensive list of social media tools online. Trust me, I did some digging.
Sure, there are countless lists floating around that have 10, 25, or even 100 social media tools listed. At best, you typically get the same top social media tools mentioned across these lists.
But you and I both know that there are hundreds of other little known social media tools out there that can help with your social media marketing initiatives. However, who has time to curate all of these tools in one place?
Lucky for you, I have compiled over 500 social media tools into a single list. So we’re off to a good start.
Some things to note is that the term “social media tool” can be somewhat vague. What I mean is that even though a tool might serve a primary purpose for something else, it doesn’t necessarily mean it can’t be used to help your social media activities in some way.
So please keep an open mind when sifting through these results.
Why You Need Multiple Social Media Tools
Whether most people admit it or not, you should be using various tools to help with your social media activities. By no means should you fully automate your social media presence, but you should look at ways to help streamline your efforts.
The numbers for social media are staggering. Twitter recently published that they have 316,000,000 (that’s 316 million) monthly active users. That pales in comparison to Facebook which has 1,900,000,000 monthly active users. Yep, that’s 1.9 billion.
Here is the full chart with all the industries tracked:
Of course your social channel focus will be influenced by your audience. If your business falls within one of these categories, you can have a good idea of where your competitors are focusing their efforts. You might choose to develop a presence on channels where your competitors are. Or perhaps, you take a contrarian approach and go after a less saturated social media channel.
No matter what social channels you want to be active on, to get the most out of your initiatives you will probably want consider a social media tool or two that will help you be more efficient.
Unfortunately, there is not a single software or tool that can tackle all your needs on each social media channel. The good news is that with this list of social media tools having the ability to be filtered, you can easily narrow down the results.
Many of these tools work across multiple social networks, which is not surprising.
Out of the social media tools in this list, we can see that the majority of them will work on Twitter and the fewest being Pinterest. Twitter has had an API open to developers for years, while Pinterest is just starting to roll out access to their API.
Number of Tools Per Social NetworkFacebookGoogle+InstagramLinkedInPinterestTwitter0125250375500
# of Tools Supported
Cost to use these tools vary. Some are free, some are paid, and some offer both free and paid options.
The majority of tools listed here do cost something to use. It takes a lot of time, resources, and money to put together many of these tools.
Here’s the pricing breakdown:
Cost StructurePaidFreeFree, Paid47.6%19.3%33.1%
# of Tools
Current List of Social Media Tools
As you can imagine, there are no doubt more tools that I have yet to find. So I can definitely use your help. If you know of a tool that is worth using and not on this list, please tell me about it here. I’ll be sure to check out the tool/service and update this list accordingly.
If you happen to come across an item in the list that is inaccurate or incorrect, please let me know so that I can fix it. Many of these tools require paid access to use, and unfortunately I don’t have access to some of them to really know the ins and outs of them. So if you are a user of a particular tool, let me know if I described one incorrectly.
I’d like to ask for your help in maintaining this list. Various social media tools come and go, and there’s nothing more annoying that clicking on a link to a tool to find out it is no longer available.
So, if you come across a tool that has seen better days, leave a comment below and I’ll update the list.
Don’t forget to leave a comment below about your favorite social media tools!
P.S. You will be asked to sign in to List.ly in order to vote for your favorite tools – don’t worry it’s easy and you sign in using Twitter, LinkedIn, Facebook or Google+.