What is a smartphone virtual assistant? This is the question that immediately popped into my mind when I started reading the article ‘How Do People Use Virtual Assistants on Their Smartphones?’
As a virtual assistant, I immediately presumed the worst, digital technology is automating more of the services I offer virtually. I was relieved to read further and discover that actually, a smartphone virtual assistant, or defined on Wikipedia as an ‘Intelligent personal assistant’, are satisfying users in their search for information.
Another key aspect of an intelligent personal assistant is its ability to organise and maintain information, making it quick and easy to access.
A search for information by text or voice command, answered by a software agent via your smartphone is a smartphone virtual assistant. But they can also be used for other things, not just answering questions, listening to and downloading music, reading books.
Google Now, Siri, Cortana, Alexa, and Samsung S-voice are all virtual assistants that are currently being underutilised in the new technological world. Digital virtual assistants on our desktops, laptops, tablets and smartphones are there to instantly help and assist.
E-Marketer attributing this to the generation of the which the users come from and their reasons for using them are different. Taken from E-Marketer’s post on the 17th February 2017 the reasons and generations are:-
Millennials were most likely to manage alarms, play music, play audiobooks and search for movie times.
Gen Xers were most likely to look up someone’s phone number, search for a song playing on the radio, create a shopping list and check news headlines.
Baby boomers tended to use smartphone virtual assistants to play voicemail messages, look up measurement conversions, search calendar events and discover recipes.
Although the statistics in the article, based on an American survey by Higher Visibility SEO company, found that 28.7% still do not use smartphone virtual assistants.
So the next time you get out your smartphone here are just a few of the more customary search queries conducted via these assistants that you can perform, including requests to play music, manage alarms, find a weather forecast, search for a contact’s phone number or ask a fun question, the era of smarter smartphones is upon us!
In the meantime, if you smartphone virtual assistant can’t help you with those laborious tasks such as typing, or replying to emails, get a human virtual assistant such as Virtuadmin, where you can chat directly with me to discuss your virtual assistant requirements.